Data Series - Enrollment Management & Strategic Planning

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This session will examine how colleges can use data to strengthen marketing, recruitment, and enrollment strategies. Participants will explore tools such as predictive enrollment modeling and geo-demographic segmentation to better understand prospective student behavior, target outreach, and refine messaging. The session will demonstrate how data-informed approaches can enhance recruitment efforts and support more effective enrollment planning.

This session will take place from 9-10:30 am.